Makeup shopping is one of the favorites and exciting things to do for makeup enthusiasts. We are even more excited when there are huge discounts and sales on our most converted makeup items. But there’s a saying, “if it’s too good to be true, then it probably is.” So, how then do you identify fake makeup products?
The huge issue here is the authenticity of the products you’re about to buy for more than half their origin prices. The cosmetics industry is one of the biggest and fastest moving industries in the world. Many people have seized the opportunity to tap into this ever-growing market, with some providing real solutions while others look to cut corners.
Just as in any other industry that deals with production, there are a lot of fake products flooding the market. These producers play on most people’s intelligence, knowing the average person can not tell the original for an excellent phony copy. Usually, these products come at a much lower price than the original or promise to be a good replacement for certain high-end brands. It is not to say that all cheaper products are fake, no.
In this post, I will be sharing a few tips on how to identify fake makeup products.
Identifying fake Makeup Products
When shopping for makeup items or anything in general, it is important to keep certain factors in mind.
~ As mentioned earlier, if the price or quality of something sounds too good to be true, then it probably is. Do not be deceived by the extreme reduction in the price of a product.
~ Shop from well-known stores or retailers around you. Make sure these are trusted brands that have been tested and come highly recommended. In my previous post, I listed 8 stores to buy your makeup items, and I have patronized most of these stores personally.
~ When buying from online stores such as Amazon and the likes, try to avoid third-party resellers. Look out for products shipped directly from the platform or products sold directly from the platform’s official store. If you are purchasing from third-party vendors, then be sure to check reviews and ratings of the products and services on the platform. If they have a low-quality rating, do not take chances by patronizing them.
~ The packaging of a product says a lot about it. If you notice any irregularities in the font sizes, discoloration, or a lack of sufficient information, it’s most likely fake. You can also compare the new item package to an older one you bought before that was original. To be sure, you can go to the official website of the brand and compare what you have in your hand to the images displayed. If the product feels lighter than it originally is -if you have purchased the item, then do not buy it.
~ When shopping from a physical store, ask for a sample product to test or a quality assurance certificate – every store should have one. The products should not have any funny smell, weird discoloration, or a separation in the formula (if it is a liquid item). All fluid items’ consistency should be the same, and there should not be any particles in the item either. Be sure to make a comparison where you can to be extra sure of the authenticity of the product you are purchasing.
~ Finally, check the manufacturing information, bar code, and serial number. Ensure that the first two or three digits match the country of origin, and if it does not, it is most likely fake. Also, ensure that the serial number of the box matches that on the item itself. Original high-end products also provide additional information, and in other languages as well.
I hope you found this article, and now you know a few ways to identify fake makeup products. Subscribe to my YouTube channel for more beauty-related content.