It’s no longer news that beauty influencers earn quite a fortune from YouTube. The beauty industry has many admiring influencers and leaders topping the charts of beauty trends. But, when it comes to the highest-paid beauty YouTubers, a select few earn a lot of paper and are raking in a healthy income.
Today I will be listing the top 5 richest beauty YouTubers in the world to get inspired if you think of starting a beauty channel on YouTube.
My advice is that you first start with passion before you think of profits.
The list of top 5 richest beauty YouTubers
James Charles: James Charles is among those toping this list as the wealthiest influencer in the beauty industry. He earns an estimate of $71,773 per post on YouTube and $34,713 per Instagram post. The young lad who just turned 20 sometime this year, has over 19million followers on Instagram (@jamescharles) and over 19.8m subscribers, plus over 1billion collective views on YouTube. The crossdresser and makeup enthusiast has a collection in Sephora. James has a vast number of loyal fans; even Jeffree star is a huge fan. He is super talented and very creative. If you need some ideas, his page is the best place to get inspired.
Jeffree Star: Jeffree Star, who has also launched his own cosmetics line, tagged Jeffree Star Cosmetics in 2014 is one of the big names on this list. Jeffree Star uploads an average of 2-5 videos a week, and he earns $10,077 per post. The 34-year-old beauty influencer and mogul is also a musician with a huge fan base of over 19 million subscribers, plus 2.5billion views across all his video, and over 15million followers on his Instagram page (@jeffreestar).
Huda Kattan: Huda Kattan is the third highest-paid beauty influencer with an empire worth over a billion dollars. The 36 years old owns a cosmetic line, Huda Beauty. With more than 45 million followers on-brand Instagram page (@hudahbeauty) and over 2 million followers on her page (@huda). She has the highest number of followers among other influencers across social media and over 4 million subscribers, plus over 173 million views across all her videos. Huda has an estimated salary of $87,660 per post on Instagram.
Antonio Garza: Antonio Garza is also topping the list of the top 5 richest beauty YouTubers. The 17 years old, who was born male, now identifies as a transgender woman. Antonio has grown over the years, even with the controversies surrounding her. Antonio has over 2 million followers on Instagram (@antoniiogarza) and 3 million subscribers on YouTube, plus over 200 million views and is collecting approximately $78,104 per post. Antonio is not afraid to speak up about gender identity, which has made her popular among fans.
Safiya Nygaard: Safiya Nygaard, rated among the best and the top 5 richest beauty YouTubers in the world. The 27years old YouTuber is also a comedian, actress, and writer. Safiya has over 8million subscribers on YouTube plus over 1.2billions views, and over 2 million followers on her Instagram page (@safiyany). Safiya gets an estimated earning of about $64,843 per YouTube post. For nearly two years, she worked for Buzzfeed before venturing into her beauty collection, ColourPop, in 2019. Safiya is set apart from other beauty gurus by her unique all-black trend and quirky style.
As I said earlier, there are many bags to grab in the beauty sphere, but you need to grow big and get many loyal followers first. Having a genuine passion for what you do will take you a long way, even before the big bucks start rolling in. These are the top 5 richest beauty YouTubers in the world, and there is a lot you could learn from them.